Bread Financial (BFH) News Today $44.82 -6.76 (-13.10%) Closing price 04/3/2025 03:58 PM EasternExtended Trading$44.81 -0.01 (-0.02%) As of 08:53 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock All Sources Trusted Sources MarketBeat Benzinga Bloomberg GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 August 2022 July 2022 June 2022 May 2022 Time Period KLP Kapitalforvaltning AS Purchases New Shares in Bread Financial Holdings, Inc. (NYSE:BFH)KLP Kapitalforvaltning AS purchased a new position in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) during the fourth quarter, according to the company in its most recent Form 13F filing with the SEC. The firm purchased 10,000 shares of the company's stock, valued at approximately $611,00April 4 at 3:22 AM | marketbeat.comBread Financial Holdings' (NYSE:BFH) investors will be pleased with their respectable 48% return over the last yearApril 3 at 11:25 PM | finance.yahoo.comBread Financial Holdings, Inc. (NYSE:BFH) Shares Sold by Arrowstreet Capital Limited PartnershipArrowstreet Capital Limited Partnership decreased its holdings in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 1.6% during the 4th quarter, according to the company in its most recent disclosure with the SEC. The institutional investor owned 984,435 shares of the company's stock afteApril 3 at 4:38 AM | marketbeat.comBrandywine Global Investment Management LLC Sells 5,610 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Brandywine Global Investment Management LLC lowered its holdings in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 4.4% in the 4th quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The firm owned 121,659 shares of the company'sApril 2 at 5:07 AM | marketbeat.com9,488 Shares in Bread Financial Holdings, Inc. (NYSE:BFH) Purchased by New Age Alpha Advisors LLCNew Age Alpha Advisors LLC bought a new stake in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) during the fourth quarter, according to the company in its most recent disclosure with the Securities & Exchange Commission. The institutional investor bought 9,488 shares of the company'sApril 2 at 4:24 AM | marketbeat.comMitsubishi UFJ Trust & Banking Corp Decreases Stake in Bread Financial Holdings, Inc. (NYSE:BFH)Mitsubishi UFJ Trust & Banking Corp cut its stake in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 15.4% during the fourth quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The fund owned 45,793 shares of the company's stApril 2 at 3:58 AM | marketbeat.comBread Financial Holdings, Inc. (NYSE:BFH) Shares Sold by Sei Investments Co.Sei Investments Co. decreased its position in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 13.6% in the 4th quarter, according to the company in its most recent Form 13F filing with the SEC. The firm owned 113,864 shares of the company's stock after selling 17,994 shares durApril 2 at 3:42 AM | marketbeat.comSegall Bryant & Hamill LLC Decreases Stock Position in Bread Financial Holdings, Inc. (NYSE:BFH)Segall Bryant & Hamill LLC decreased its stake in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 41.2% during the 4th quarter, according to the company in its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 33,525 shares of the company's stMarch 30, 2025 | marketbeat.comBrokers Issue Forecasts for Bread Financial FY2026 EarningsBread Financial Holdings, Inc. (NYSE:BFH - Free Report) - Zacks Research reduced their FY2026 earnings per share estimates for Bread Financial in a research note issued on Wednesday, March 26th. Zacks Research analyst T. De now expects that the company will post earnings per share of $7.45 for thMarch 29, 2025 | marketbeat.comBread Financial FY2026 EPS Forecast Cut by Zacks ResearchMarch 29, 2025 | americanbankingnews.comBread Financial Holdings (BFH) Gets a Buy from Bank of America SecuritiesMarch 27, 2025 | markets.businessinsider.comAnalysts Set Bread Financial Holdings, Inc. (NYSE:BFH) PT at $59.69March 27, 2025 | americanbankingnews.comAmerican Century Companies Inc. Has $84.39 Million Stake in Bread Financial Holdings, Inc. (NYSE:BFH)American Century Companies Inc. grew its position in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 6.8% in the 4th quarter, according to its most recent filing with the Securities and Exchange Commission. The institutional investor owned 1,382,135 shares of the company's stock after bMarch 25, 2025 | marketbeat.comQuantbot Technologies LP Sells 12,358 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Quantbot Technologies LP reduced its holdings in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 27.8% in the 4th quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The institutional investor owned 32,064 shares of the company's stock aftMarch 24, 2025 | marketbeat.comBread Financial Holdings, Inc. (NYSE:BFH) Given Average Rating of "Hold" by BrokeragesShares of Bread Financial Holdings, Inc. (NYSE:BFH - Get Free Report) have received an average recommendation of "Hold" from the sixteen analysts that are currently covering the firm, Marketbeat.com reports. Two investment analysts have rated the stock with a sell recommendation, nine have given aMarch 24, 2025 | marketbeat.comBread Financial’s SWOT analysis: stock faces headwinds amid shifting landscapeMarch 21, 2025 | investing.comBread Financial Holdings, Inc. (NYSE:BFH) Shares Acquired by Intech Investment Management LLCIntech Investment Management LLC increased its position in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 96.8% during the fourth quarter, according to the company in its most recent Form 13F filing with the SEC. The fund owned 146,805 shares of the company's stock after acquiMarch 20, 2025 | marketbeat.comBread Financial (NYSE:BFH) Price Target Lowered to $58.00 at The Goldman Sachs GroupThe Goldman Sachs Group dropped their price objective on shares of Bread Financial from $68.00 to $58.00 and set a "sell" rating for the company in a report on Tuesday.March 19, 2025 | marketbeat.comRoyce & Associates LP Increases Position in Bread Financial Holdings, Inc. (NYSE:BFH)Royce & Associates LP increased its stake in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 28.7% in the fourth quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 154,040 shares of the company's stock after purchaMarch 19, 2025 | marketbeat.com5BFH : A Glimpse Into The Expert Outlook On Bread Finl Hldgs Through 4 A...March 18, 2025 | benzinga.comBread Financial (NYSE:BFH) Trading Down 4% - Time to Sell?Bread Financial (NYSE:BFH) Shares Down 4% - Here's What HappenedMarch 18, 2025 | marketbeat.comKBW Sticks to Its Buy Rating for Bread Financial Holdings (BFH)March 18, 2025 | markets.businessinsider.comBread Financial Holdings, Inc.: Bread Financial Provides Performance Update for February 2025March 18, 2025 | finanznachrichten.deBread Financial credit card charge-offs climb in February, delinquencies roughly steadyMarch 18, 2025 | msn.comAmundi Buys 15,883 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Amundi raised its stake in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 88.5% in the 4th quarter, according to its most recent disclosure with the SEC. The fund owned 33,820 shares of the company's stock after purchasing an additional 15,883 shares during the quarter. Amundi owned 0.0March 18, 2025 | marketbeat.comAnalysts Offer Insights on Financial Companies: Bread Financial Holdings (BFH) and KeyCorp (KEY)March 17, 2025 | markets.businessinsider.comBread Financial Provides Performance Update for February 2025March 17, 2025 | globenewswire.comBread Financial Reports Improved Credit PerformanceMarch 17, 2025 | tipranks.comVictory Capital Management Inc. Decreases Holdings in Bread Financial Holdings, Inc. (NYSE:BFH)Victory Capital Management Inc. trimmed its holdings in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 15.0% during the 4th quarter, according to its most recent filing with the Securities and Exchange Commission. The institutional investor owned 65,288 shares of the company'March 16, 2025 | marketbeat.comBread Financial Holdings, Inc. (NYSE:BFH) Sees Large Growth in Short InterestBread Financial Holdings, Inc. (NYSE:BFH - Get Free Report) was the recipient of a significant growth in short interest in February. As of February 28th, there was short interest totalling 3,740,000 shares, a growth of 77.3% from the February 13th total of 2,110,000 shares. Based on an average daily volume of 746,000 shares, the short-interest ratio is currently 5.0 days. Approximately 7.8% of the company's stock are sold short.March 16, 2025 | marketbeat.comCharles Schwab Investment Management Inc. Sells 9,874 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Charles Schwab Investment Management Inc. trimmed its stake in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 1.4% during the 4th quarter, according to its most recent disclosure with the Securities and Exchange Commission. The institutional investor owned 720,657 shares of the companyMarch 15, 2025 | marketbeat.comJupiter Asset Management Ltd. Has $21.23 Million Holdings in Bread Financial Holdings, Inc. (NYSE:BFH)Jupiter Asset Management Ltd. lifted its position in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 12.6% in the 4th quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 347,611 shares of the company's stock after acquiring an additMarch 13, 2025 | marketbeat.comGreat Lakes Advisors LLC Acquires 251,700 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Great Lakes Advisors LLC increased its holdings in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 5,654.9% during the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 256,151 shares of theMarch 13, 2025 | marketbeat.comJefferies Sticks to Its Hold Rating for Bread Financial Holdings (BFH)March 12, 2025 | markets.businessinsider.comPzena Investment Management LLC Has $44.09 Million Stock Holdings in Bread Financial Holdings, Inc. (NYSE:BFH)Pzena Investment Management LLC reduced its position in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 18.0% during the fourth quarter, according to the company in its most recent 13F filing with the SEC. The firm owned 722,139 shares of the company's stock after selling 158,6March 11, 2025 | marketbeat.comEdgestream Partners L.P. Increases Stake in Bread Financial Holdings, Inc. (NYSE:BFH)Edgestream Partners L.P. increased its holdings in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 327.9% during the 4th quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The firm owned 57,271 shares of the company'sMarch 9, 2025 | marketbeat.comBank of New York Mellon Corp Sells 66,221 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Bank of New York Mellon Corp cut its holdings in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 12.3% during the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The fund owned 474,183 shares of the compaMarch 9, 2025 | marketbeat.comAssetmark Inc. Buys 5,320 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Assetmark Inc. raised its stake in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 5.4% in the 4th quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The fund owned 103,399 shares of the company's stock after purchMarch 8, 2025 | marketbeat.comBread Financial (NYSE:BFH) to Repurchase $150.00 million in SharesBread Financial (NYSE:BFH - Get Free Report) declared that its Board of Directors has approved a stock repurchase plan on Wednesday, March 5th, RTT News reports. The company plans to repurchase $150.00 million in shares. This repurchase authorization permits the company to purchase up to 6% of its stock through open market purchases. Stock repurchase plans are often a sign that the company's management believes its shares are undervalued.March 6, 2025 | marketbeat.comBread Financial prices private offering of $400M subordinated notesMarch 6, 2025 | msn.comBread Financial prices private offering of $400M subordinated notesMarch 6, 2025 | msn.comBread Financial Announces Pricing of Private Offering of $400 million of Subordinated NotesMarch 5, 2025 | globenewswire.comBread Financial board approves $150M share repurchase programMarch 5, 2025 | markets.businessinsider.comBread Financial Announces Approval of $150 Million Share Repurchase ProgramMarch 5, 2025 | globenewswire.comBread Financial Announces Private Offering of Subordinated NotesMarch 5, 2025 | globenewswire.comIllinois Municipal Retirement Fund Sells 8,471 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Illinois Municipal Retirement Fund trimmed its holdings in Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 26.5% during the 4th quarter, according to the company in its most recent Form 13F filing with the SEC. The firm owned 23,513 shares of the company's stock after selling 8,471 shareMarch 2, 2025 | marketbeat.comNew York State Common Retirement Fund Purchases 14,800 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)New York State Common Retirement Fund grew its position in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 68.5% in the 4th quarter, according to the company in its most recent 13F filing with the SEC. The fund owned 36,419 shares of the company's stock after purchasing an addiMarch 2, 2025 | marketbeat.comPrincipal Financial Group Inc. Raises Stake in Bread Financial Holdings, Inc. (NYSE:BFH)Principal Financial Group Inc. boosted its holdings in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 2.9% in the fourth quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm owned 241,087 shares of the compFebruary 27, 2025 | marketbeat.comBread Financial Holdings, Inc. (NYSE:BFH) Receives Consensus Rating of "Hold" from AnalystsShares of Bread Financial Holdings, Inc. (NYSE:BFH - Get Free Report) have been given an average recommendation of "Hold" by the sixteen ratings firms that are presently covering the firm, Marketbeat reports. Two investment analysts have rated the stock with a sell recommendation, nine have assigneFebruary 27, 2025 | marketbeat.comDenali Advisors LLC Buys 56,483 Shares of Bread Financial Holdings, Inc. (NYSE:BFH)Denali Advisors LLC raised its stake in shares of Bread Financial Holdings, Inc. (NYSE:BFH - Free Report) by 416.9% in the 4th quarter, according to its most recent 13F filing with the Securities and Exchange Commission. The firm owned 70,032 shares of the company's stock after buying an additionalFebruary 26, 2025 | marketbeat.com Remove Ads Get Bread Financial News Delivered to You Automatically Sign up to receive the latest news and ratings for BFH and its competitors with MarketBeat's FREE daily newsletter. Email Address BFH Media Mentions By Week BFH Media Sentiment Learn about the media sentiment score. Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press. BFH News Sentiment▼0.750.97▲Average Finance News Sentiment BFH News Coverage Learn about the media coverage comparison. We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week. BFH Articles This Week▼127▲BFH Articles Average Week Remove Ads Get Bread Financial News Delivered to You Automatically Sign up to receive the latest news and ratings for BFH and its competitors with MarketBeat's FREE daily newsletter. 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